We use cookies. Find out more about it here. By continuing to browse this site you are agreeing to our use of cookies.

Job posting has expired

#alert
Back to search results

Senior Marketing Coordinator

Delta Dental of California
United States, California, Oakland
August 18, 2022
At Delta Dental, our strategy is only as strong as the people who execute it! We are hiring individuals that are not just right for today but also for our future. We have built a foundation of high-trust by treating all people with dignity, making and keeping commitments, and consistently striving to do the right thing. Our leaders optimistically share future possibilities to inspire and motivate others toward their full potential. We expect our employees to find ways to embrace positive change, be curious and challenge the status quo, and provide solutions to unmet problems. Joining Delta Dental means joining a culture focused on fostering development, building genuine connections, recognizing each other's strengths and sharing in successes.
As a Senior Marketing Coordinator, you are responsible for the development and implementation of complex marketing programs and projects in support of the business segment. You will support customer acquisition, enrollee retention, product marketing, and channel distribution marketing activities.
How you will make an impact:
  • Develops segment and marketing strategies and program plans aimed at increasing new sales and retention and typically spanning multiple audiences, including prospects, members, and brokers.
  • Develops positioning, key messages, and reasons-to-believe for segment related communication efforts.
  • Oversees development and maintenance of marketing collateral, including marketing brochures, flyers, web and digital messaging as well as direct marketing.
  • Leads cross-functional teams to execute segment and marketing programs/projects, portfolio management and operational/process improvements. Internal partners include Sales, Product, Creative Services, Direct Marketing, Broker Services, Underwriting, Actuarial, Operations, Legal/Compliance, and Technology. External partners include distribution partners, advertising agencies, print, mail house, and fulfillment vendors.
  • Manages program budgets.
  • Monitors and reports to management on performance, response and ROI of programs to ensure that they meet program and financial objectives and presents recommendations for improvements.
  • Assists in assessing market segment and competitive landscape to improve or launch new programs.
  • Coordinates training and communications with internal and external cross-functional partners to ensure seamless program updates and roll out to field.
  • Performs other duties as requested or assigned.
What we look for:
  • A Bachelor's degree preferred. Equivalent experience may be considered in lieu of degree.
  • A minimum of 6 years related experience.
  • Experience developing and executing marketing strategy, tactics and approaches including direct marketing, digital and web/on-line.
  • Experience leading cross-functional teams to achieve program objectives.
  • Excellent verbal and written communication including strong composition, editing and proofreading skills.
  • Ability to convey complex information to non-technical audiences.
  • Strong analytical, strategic thinking, and problem-solving skills.
  • Excellent communicator and creative thinker.
  • Detail oriented.
  • Advanced organizational/time management and project management skills and multi-tasking abilities.
  • Demonstrated ability to be flexible, work with ambiguity, and work with urgency to meet deadlines.
  • Advanced verbal and written communications skills, including presentations.
Benefits and perks:
  • 12 days starting vacation, 12 holidays, 9 sick days and your birthday off!
  • Low-cost premium medical insurance options
  • 100% paid dental and vision insurance
  • Generous 401(k) matching and flat contribution
  • Social responsibility and volunteer opportunities, including 16 paid volunteer hours annually
  • Employee LiveWell program, focusing on overall employee well-being
  • Fertility and diabetes benefits
  • Employee discount program: AT&T/Verizon, entertainment, travel, and more!
  • Culture of learning: career development and tuition reimbursement
  • Career growth: we love promoting from within
Please note, Delta Dental will not sponsor applicants for work visas for this position.
#LI-ak1
#LI-Hybrid
At Delta Dental we:
Promote accountability, integrity and collaboration: Our employees are collaborative, self-aware, and ethical. It is our expectation to do the right thing and follow through on commitments.
Foster professional development: Our employees take ownership of developing themselves and others through coaching, mentoring and providing/being open to constructive feedback and identifying learning opportunities.
Value customers and cultivate positive experiences: Our employees take time to build rapport with customers, while anticipating and exceeding their needs to ensure positive outcomes.
If you think this sounds like you, let's chat. We would love to tell you more!
To see some of the smiling faces behind Delta Dental and to learn more about what our values and culture look like in action, connect with us on social media: Delta Dental Ins. on and , #LifeatDDins on and , , and Delta Dental Ins. on .
ABOUT Delta Dental
Delta Dental covers more Americans than any other dental benefits provider. Our vision is to motivate and empower every employee so we're all inspired to take exceptional care of our customers, providers and each other. Our Enterprise Strategy focuses on pillars of Growth and Diversification, supported by the platforms of Culture and People, Process and Technology. Our employees take pride working for a purpose-driven organization and live our values of Trust, Service, Excellence and Innovation.
We are part of the Delta Dental Plans Association, a network of companies that provides dental coverage to 74 million people in the U.S. Delta Dental of California, Delta Dental of New York, Inc., Delta Dental of Pennsylvania and Delta Dental Insurance Company, together with our affiliate companies, form one of the nation's largest dental benefits delivery systems, covering 33 million enrollees. All of our companies are members, or affiliates of members, of the Delta Dental Plans Association, a network of 39 Delta Dental companies throughout the country.
Delta Dental provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, or any other classification protected by federal or state law. In addition to federal law requirements, Delta Dental complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Unfortunately, our Delta Dental Enterprise is unable to hire individuals residing in Alaska, Hawaii, Maine, Nebraska, New Hampshire, North Dakota, Oklahoma, Vermont, West Virginia, Wyoming, Washington DC, Puerto Rico or other US Territories or outside of the United States at this time.
Proof of eligibility to work in the United States must be provided if selected for hire.
Delta Dental* has enacted a COVID-19 vaccination policy to protect all employees and the communities we serve due to the ongoing impacts of the COVID-19 pandemic. Accordingly, we require all employees to be fully vaccinated for COVID-19. Are you able to comply with our policy of being fully vaccinated by your start date if an offer is made or have a medical or sincerely held religious exemption for receiving a COVID-19 vaccine? Failure to comply with our policy and submit proof of compliance or receive approval for a valid medical or sincerely held religious belief exemption prior to your start date will nullify any offer of employment extended to you.
*Delta Dental includes: Delta Dental of California, Delta Dental Insurance Company, Delta Dental of Pennsylvania, and Delta Dental of New York

(web-54f47976f8-vn8xb)